My services

Content strategy

I will help you create a winning content strategy by researching your challenges, competitors, and USPs, and buyers. From there, I’ll build a bespoke plan that covers everything between brand (re)launches, social media planning, organic content, and tone of voice and messaging guides. Depending on what you need, plans can span anywhere from a few weeks to half a year.

Content writing

I research and write content for complex B2B stakeholders, using new research and my decade of experience creating content that sells to these kinds of buyers.  I write copy and content across formats and lengths, including thought leadership pieces, whitepapers, social media copy, web copy, blog series, and sales assets.

AI foundations for content creation

Many companies want the autonomy of producing content in-house without having to resource for that service on a continual basis. I help clients do that by building customised toolsets for producing on-brand content with the help of generative AI. The services include creating core training content, producing style guides, and generating documentation on how to brief the tools.